![PUMA_IYC_CDMX_01830.jpg](https://images.squarespace-cdn.com/content/v1/5925089ebebafbe34df54c79/1495961308664-KR9EFBZEIQCKF6JT71UA/PUMA_IYC_CDMX_01830.jpg)
PUMA—Ignite Your City
Graphic design
PUMA Running
Ignite Your City
![Toolkit_logo-creation_v.05_Page_08.jpg](https://images.squarespace-cdn.com/content/v1/5925089ebebafbe34df54c79/1495953529214-VIZH4GXI41EUJR3EMQWR/Toolkit_logo-creation_v.05_Page_08.jpg)
![](https://images.squarespace-cdn.com/content/v1/5925089ebebafbe34df54c79/1496006550926-I4J6KEIQ694SFZ4FJ1SK/image-asset.jpeg)
Brand Design
Grassroots Toolkit for regional seeding, local marketing materials + Brand Guidelines Design; Layout + typography for printed city apparel
Creative Director: Zak Davis
Art Director: Ji Qutub
Photography: Brenton Salo
copywriter: Valarie Cooley
Illustrator: Christian Watson
Agency: juliet zulu